Calendar of Events

April 25, 2012

Harnessing the Power of Story/Brand to Create Revenue

In this workshop, story coach Bob Dickman will teach you the basics of crafting compelling narratives for your business. Then, marketing guru Pat Pattison will help you build those narratives into a “brand essence.” After this half-day session, you’ll be able to connect with your stakeholders like never before, and turn that connection into revenue. Continue reading →

Start: April 25, 2012 8:00 am
End: April 25, 2012 12:30 pm
Venue: The Meeting Room
Address:
2999 Overland Ave., Ste. 205, Los Angeles, CA, United States

September 22, 2011

Find Your Business Story, Sept 22,2011

Learn what the masters of business already know: how to tell a compelling story.

Recently Lynda Resnick, the CEO of a two billion dollar conglomerate whose brands include Fiji Water, Teleflora, and POM Wonderful, stated the principle behind her success. “I donʼt do companies that donʼt have a story. If they donʼt have a story, they donʼt have a business.”

In this four hour, interactive workshop you will learn to tell a story which…

  • …makes others care about whatʼs important to you;
  • …differentiates yourself from your competition;
  • …speaks to the challenges that face your clients, manager or direct reports;
  • …transforms trying to convince people into having them see new possibilities;
  • …enrolls new clients and co-workers.

Past participants in this workshop have included attorneys, accountants, coaches, managers, engineers, entertainment executives, officers of non-profits, entrepreneurs, and even actual rocket scientists. It can help you, too!

 

 

Date: September 22, 2011
Venue: The Meeting Room
Address:
2999 Overland Ave., Ste. 205, Array, West Los Angeles, CA, United States
Cost: Varies